Strategic Pricing

The single most important factor that impacts the sale of your home is more than your asking price.  It's your pricing strategy.  If the objective is to protect the value of your home in ever-changing market conditions and throughout the course of your transaction, then Arlene understands the best way to achieve the highest closing price for you.

Taking into consideration all of the relevant information:

  • Current market
  • Competing properties
  • Interest rates
  • Your motivation


Arlene will guide you in determining the best pricing strategy.  By outlining the benefits of competitive pricing versus speculative pricing, for example, Arlene can help you understand risks and help you make informed decisions.

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Professional Representation

You consider choices for real estate representation based on reputation and resources, but ultimately you make your selection according to the   knowledge, character, and ability of a professional REALTOR®.  As a RE/MAX Professional, Arlene is a natural choice because you can expect an uncommon level of personal commitment and industry experience, which includes:

  • Extensive knowledge of the current market
  • Unlimited networking opportunities
  • Proven negotiating skills
  • Access to comprehensive resources and technology


RE/Max Professionals excel because real estate is their chosen profession.  Successfully representing buyers and sellers is what Arlene does best.

Marketing Innovation

When it comes to marketing your home, Arlene thinks beyond the industry standards.  More than traditional print advertising and a yard sign, your personalized marketing plan takes into account how technology has vastly changed real estate.  Business in the information age brings expanding methods for attracting buyers, as well as unlimited networking opportunities.

The RE/MAX real estate community consists of nearly 60,000 Professionals in 34 countries from El Salvador to Singapore.  On a local level, that means name recognition and a wealth of connections to Professionals who work under the auspices of sales excellence.  When you list your home through Arlene and RE/MAX, you can take advantage of these innovations and connections.

Arlene Gerig's goal is your satisfaction!  

Her listings to closings ratio is very successful!

Complete Transaction Management

One of the many benefits of information technology is the way Arlene and RE/MAX maintain accessibility and accountability throughout the transaction.  You will always have a direct line of communication with her ― and access to up-to-the-minute details of the negotiation.

Arlene keeps track of all the details for you while protecting the value of of your home.  She works diligently to bring all the pieces together:

  • Potential buyers
  • Lenders with a wide array of financing options
  • Title company
  • Escrow procedures


With the support of RE/MAX resources, she conducts negotiations patiently, confident that she can attain your greatest advantage.

Arlene says, "If you have been thinking of selling, I would love to meet with you.  We can develop a selling strategy, talk about optimum exposure, discuss staging and get your home sold."

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A Successful Sale

Once your home sells, Arlene looks forward to offering you continued support as your real estate professional of choice.  In fact, much of the business she does comes from referrals and a long list of clients who turn to her again and again.  Her goal is to be your trusted source for real estate information ― someone you know who will always look after your very best real estate interests.


Some of the information on this page is from a RE/MAX brochure, "Thinking of Selling?"

​​​​​​How do RE/MAX and Arlene deliver benefits to you?  In selling your home, you will want every benefit possible.  As a RE/MAX Professional, Arlene is committed to accomplishing your goals and negotiating a sale that is hassle free and, above all, most beneficial ― financially and emotionally.